Highlights
- Designed by members of the Black creative community and allies throughout Apple to celebrate and acknowledge Black history and Black culture
- Inspired by the colors of the Pan-African flag and pays homage to the rich tradition and craft of quilting in the Black community
- Aluminum case made from 100 percent recycled aerospace-grade alloy, with “Black Unity” laser-etched on the back
- Black Unity Sport Band made from soft, high-performance fluoroelastomer, featuring a stainless steel pin-and-tuck closure laser-etched with “Truth. Power. Solidarity.”
- Matching dynamic Unity watch face
- Comes with all the advanced health, fitness, and connectivity features of Apple Watch Series 6
- Apple supports organizations dedicated to advancing racial equity and justice.
Description
The Black Unity Collection symbolizes a communal commitment to dismantling the inequalities that diminish the civil and human rights of Black people. The colors of the case, band, and matching watch face are inspired by the Pan-African flag: red for the blood that unites people of the Black Diaspora, black for the Black people whose existence is affirmed by the flag, and green for the natural wealth of Africa.
Apple supports organizations dedicated to advancing racial equity and justice.
Apple Watch Series 6 lets you measure your blood oxygen level with a revolutionary sensor and app.¹ Take an ECG from your wrist.²See your fitness metrics on the enhanced Always-On Retina display, now 2.5x brighter outdoors when your wrist is down. Set a bedtime routine and track your sleep. And with cellular service, you can go without your phone.³ It’s the ultimate device for a healthier, more active, more connected life.
• GPS + Cellular model lets you call, text, and get directions without your phone³
• Measure your blood oxygen with a sensor and app¹
• Check your heart rhythm with the ECG app²
• The Always-On Retina display is 2.5x brighter outdoors when your wrist is down
• S6 SiP is up to 20% faster than Series 5
• Track your daily activity on Apple Watch and see your trends in the Fitness app on iPhone
• Measure workouts like running, walking, cycling, yoga, swimming, and dance
• Swimproof design⁴
• Sync and stream music, podcasts, and audiobooks⁵
• Pay instantly and securely from your wrist with Apple Pay
• Set up an Apple Watch for family members who don’t have an iPhone using Family Setup⁶
• High and low heart rate notifications and irregular heart rhythm notification²
• Built-in compass and real-time elevation readings
• Can detect if you’ve taken a hard fall, then automatically call emergency services for you
• Emergency SOS lets you get help from your wrist⁷
• International emergency calling from your watch⁸
• watchOS 7 with sleep tracking, cycling directions, updates to Siri, and customizable watch faces
• Aluminum and stainless steel cases
Legal
Apple Watch Series 6 requires an iPhone 6s or later with iOS 14 or later.
¹Blood Oxygen app measurements are not intended for medical use, including self-diagnosis or consultation with a doctor, and are only designed for general fitness and wellness purposes.
²The ECG app and irregular rhythm notification require the latest versions of watchOS and iOS and are not intended for use by people under 22 years old. The ECG app is available on Apple Watch Series 4 or later. The irregular rhythm notification is not designed for people who have been previously diagnosed with atrial fibrillation (AFib).
³Wireless service plan required for cellular service. Contact your service provider for more details. Connection may vary based on network availability. International roaming is not supported. Check apple.com/watch/cellular for participating wireless carriers and eligibility. See support.apple.com/en-us/HT207578 for additional setup instructions.
⁴ISO standard 22810:2010. Appropriate for shallow-water activities like swimming. Submersion below shallow depth and high-velocity water activities not recommended.
⁵Audio streaming requires an Apple Watch (GPS + Cellular) Series 3 or later.
⁶Not all features will be available if the Apple Watch is set up through Family Setup. Wireless service plan required for cellular service. Contact your service provider for more details. Check apple.com/watch/cellular for participating wireless carriers and eligibility. Battery life varies by use and settings.
⁷Apple Watch Series 6 (GPS + Cellular) and Apple Watch SE (GPS + Cellular) can use a cellular connection for Emergency SOS. To use Emergency SOS on an Apple Watch without cellular, your iPhone needs to be nearby. If your iPhone isn’t nearby, your Apple Watch needs to be connected to a known Wi-Fi network and you must set up Wi-Fi Calling.
⁸The international emergency calling feature requires an Apple Watch Series 6 (GPS + Cellular) or Apple Watch SE (GPS + Cellular) model. For a list of supported countries and regions, see apple.com/watchos/feature-availability.
A wireless technology used for exchanging data
Product is able to resist the penetration of water to some degree.
Eric J –
THANK YOU TARGET & APPLE FOR RECOGNIZING THE IMPORTANCE OF BLACK PEOPLE AND THEIR UNSURPASSED CONTRIBUTIONS TO SOCIETY! Funny, you never read or hear complaints about St. Patrick’s day clothing or items. With that said, I highly recommend this watch to those who act like it just kills them to see a celebration of Black people. This watch can actually show you how your hatred is affecting your heart health!
Boris F –
As a recent Convert to iOS it was a delight to receive this smart watch from Apple. I love the design and theme. 
Lucy H –
I have been too frugal to purchase an Apple Watch until I saw this and just had to have it! When Target discounted $50 off, made it even better!
Marcus –
Spent some of my crypto for this beautiful watch. I love the hate it’s getting.
Garry –
Wish it was able to take my blood pressure. Maybe the next apple watch will have this feature. Liked the hand-washing detection feature.
Serge –
Spent some of my crypto for this beautiful watch. I love the hate it’s getting.
Ings –
I wanted to upgrade from series 3 watch, and I liked band colors. It’s great that it’s sending a message of inclusivity especially now that it’s black history month. It’s sad to see the unnecessary negative comments of people who didn’t even buy it but feel the need to put their two cents in.
Samuel –
Bought mine the day it came out and love it. Of course, at it’s core, it is simply a fabulous Apple Series 6 watch and deserves 5 stars for that. But I wish I could give it an extra star for the meaning behind it! Thank you atlanticgoldexpress for taking a stand and doing something to make change. After reading some of the 1 liner reviews, I had to then read the info from Apple and Target, and super impressed with what they have announced. If more companies would show some courage and take a stand we would all be better off. Considering buying a second one as a gift.
KENEDY –
Perfect!!!! Love it exactly what I wanted!!!
Leonel –
Some of these reviews are completely uncalled for. Apple launched this for a particular group, just as they’ve done with Product Red, and Pride. If you don’t own the watch, please refrain from leaving baseless comments.
Michelle R –
It’s was the perfect gift for my husband for Valentine’s Day.
Kelly V –
I purchased this for myself for Christmas. So far it’s been a great buy and I’ll be buying another one for a family member soon.
Kylian –
My first ever Apple Watch. It’s very beautiful and I love the Pan African Unity design. It was easy to set up and assemble the bands. I like how it came with an option of medium and small bands that allowed me to get the best fit. It also came with 3 months of apple for
Abraham –
Wish it was able to take my blood pressure. Maybe the next apple watch will have this feature. Liked the hand-washing detection feature.
Dickson –
Love the design and the meaning behind the watch. I’m of African descent and the red, black and green are symbolic. Had to leave a review and ask those who are leaving negative reviews to check your biases. I’ve been wanting a new watch and I’m glad I waited.
Adams –
Love love love my watch! I have received so many compliments. Finally had the best reason to leave my Samsung galaxy! Glad I waited! Kudos Apple!
Hutchison –
I love that the watch does support what it’s design signifies. Great!!! Reaserch before you comment negatively!!
Christian –
1. I love my Apple Watch series six. 2. I’m glad a black designer is able to get such a big role and take the stage. Representation is important. Thank you for being a role model and 3. IF YOU DIDNT BUY THE WATCH DONT LEAVE A REVIEW!
Gibson –
Amazing packaging and beautiful watch!
Franklin K –
I love the sleek , speedy functionality of this watch! The interface is clean and easy to use! Also it’s charging time is extremely fast not to mention there No lag when using this watch to access your iPhone alongside the many amazing features! Last but not least this design and packaging is one of a kind and very much worth the purchase; it even looks better in person!
Jennifer –
I like this watch it’s very comfortable
Marion –
I love this watch !!! Apple makes great products and the unity watch is stylish and culturally uplifting!